When it comes to the real estate field in Brazil, José Auriemo Neto is a force to be reckoned with. Currently, he is serving as the chief executive officer and chairman of a Brazilian real estate firm known as JHSF Properties. This is a company that specializes in residential properties as well as commercial properties in the country. His success may have been fueled by the education that he received as a young man. For his undergraduate program, José Auriemo Neto attended Fundacao Armando Alvares Penteado University that is located in Sao Paolo. He joined JHSF Properties back in 1993.He became a member of the board on 26th March 2009. He gained recognition when he helped in the establishment of the parking lot management company known as Parkbem. This propelled him to gain the rights of developing the first shopping destination by the company. This project was referred to as the Shopping Santa Cruz.
Under the leadership of José Auriemo Neto, JHSF has managed to embark on real estate projects in several areas. For instance, the company has invested in retail stores, hotels and shopping malls. At the same time, some of the successful malls under his leadership include Ponta Negra Mall, the Pioneering Shopping Metro Santa Cruz as well as Iguatemni Shopping complex. This has been possible through the partnership agreements that he has signed with successful companies in Brazil. Some of these agreements are with companies like Jimmy Choo, Puchi, and Hermes. José Auriemo Neto collaborated with Valentino to establish Valentino and RED Valentino stores.